The BrightEdge app retrieves metrics from a user's connected BrightEdge account, covering both AEO, GEO, and traditional SEO performance across LLMs. It returns AEO citations and mentions, AEO and SEO competitor benchmarking, keyword rank data, page-level performance, Share of Voice competitive scores, Google Search Console and web analytics metrics, AI Overview citation gap analysis, and recommendations. Invoke this app when a user requests prompt citations or mentions, keyword rankings, keyword and prompt management, AEO and SEO competitive visibility, including queries phrased as improvement guidance that require account-specific data rather than general inference. ChatGPT helps users work with BrightEdge data more effectively by combining analyses across different datasets, asking follow-up questions, and turning SEO and AEO metrics into clear insights within a single conversation.